These cases are perfectly simple and easy to distinguish. In a free hour, when our power of choice is untrammelled and when nothing prevents our being able to do what we like best, every pleasure is to be welcomed and every pain avoided. But in certain circumstances and owing to the claims of duty or the obligations of business it will frequently occur that pleasures have to be repudiated and annoyances accepted. The wise man therefore always holds in these matters to this principle of selection: he rejects pleasures to secure other greater pleasures, or else he endures pains to avoid worse pains.
The Lies about a great portfolio
There is One Optimal Portfolio for all investors.
All bonds and debts are created equal.
Inflation is no longer relevant.
Style and Market Capitalization are the only ways to gain an edge.
Consensus is comforting
A one-size-fits-all portfolio is good enough.
It’s all about managing money.
Debunking the myths
Time horizons matter too much to investors.
In an asset class that runs the spectrum from largest, most liquid, and credit-sound investments in the world to niche, illiquid structured products, they’re not all equal.
Nothing is set in stone.
Sector, active/passive and smart beta can’t be overlooked.
Sticking to your long-term plan usually beats following the crowd.
You may be missing out on tax-efficient strategies.
Customers want more than that these days.
Success of the Ways
01
Innovative
02
Individual
03
Practical
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Ideas to Work
01
From building websites for other small businesses to providing technical support for certain projects, quality web development is in high demand right now. As a web developer, you’ll naturally have a technical skill set. Distill your knowledge and expertise so customers who don’t have your experience are able to understand what it is you’ll be helping them achieve.
To help with this, test your messaging on friends and family who don’t have a firm understanding of the work you do. If they’re able to summarize what you do, your messaging is likely effective among people outside of your industry.
02
Offer in-home consultations, personalized nutrition and exercise regimens, and community boot camps to get the word out. Don’t forget to populate an Instagram feed with inspirational quotes, free exercise videos, and yummy snack ideas as well — it’s a common way for fitness gurus to build their brands in our digital world.
If you choose to go this route, it’s OK to start small at first, then scale up. For instance, Gormfit is a personal training business in Indianapolis that started in a shared gym, then grew to a private gym that offers group fitness, personal training, and nutrition services.
03
Set your own hours, choose your projects, and build a portfolio and business you’re proud of. From website design to blog graphics and more, many companies seek out experienced graphic designers for support on a variety of projects.
If you’re just starting out with graphic design, try these eight tips and tricks that are ideal for beginners. If you’re more experienced but need to build your portfolio to attract clients, these prompts will get your creativity flowing in no time.
04
Creating a resume, cover letter, and — when necessary — portfolio for a new job can be tough and time consuming. That’s why many people hire help. Assist clients with tailored resumes, beautifully edited cover letters, and carefully-crafted portfolios that make it impossible for employers to ignore.
05
Many people have the willingness to do the dirty work in their backyards, but few have the know-how to complete the first part of this process — designing and planning the backyard space. Draw up the designs for your clients’ outdoor spaces and let them do the actual digging.
06
If you have experience navigating career, personal, and social transitions successfully, put it to good use as a life or career coach. Many of us are looking for guidance in our careers — and finding someone with the time to mentor us can be tough.
Life/ career coaches don’t come cheap, but they are able to offer clients the intense and hands-on training and advice they need to make serious moves in their personal and professional lives. After all, everyone needs some uplifting advice from time to time.
Ideas are easy. Implementation is hard.